marketing
MINUTES

#fedora-meeting: Fedora Marketing meeting (2017-02-21)

Meeting started by jwf at 13:59:03 UTC (full logs).

Meeting summary

  1. Agenda (jwf, 13:59:05)
    1. https://fedoraproject.org/wiki/Meeting:Marketing_meeting_2017-02-21 (jwf, 13:59:11)
    2. (1) Roll call (jwf, 13:59:16)
    3. (2) Announcements (jwf, 13:59:22)
    4. (3) Action items from last meeting (jwf, 13:59:27)
    5. (4) Tickets (jwf, 13:59:32)
    6. (5) Upcoming tasks (jwf, 13:59:37)
    7. (6) Open floor (jwf, 13:59:42)

  2. Roll call (jwf, 13:59:47)
    1. Name; Timezone; Other sub-projects / interest areas (jwf, 13:59:52)
    2. Justin W. Flory; UTC+1; Marketing, Magazine, CommOps, Ambassador, Diversity Team, sysadmin-badges, etc. (jwf, 14:00:17)
    3. Brian Proffitt; UTC-5; marketing; social media (bkp, 14:00:56)
    4. Eduard Lucena; UTC-4; Marketing, Magazine, CommOps, Ambassador, Hubs, Join, etc (x3mboy, 14:00:58)

  3. Announcements (jwf, 14:05:09)
    1. === In the news: "New Fedora 25 Live ISO Respins Now Available with Linux Kernel 4.9.8, Bug Fixes" === (jwf, 14:05:15)
    2. http://news.softpedia.com/news/new-fedora-25-live-iso-respins-now-available-with-linux-kernel-4-9-8-bug-fixes-512945.shtml (jwf, 14:05:20)
    3. New live respins of all the Fedora 25 desktop environments and editions are now available. Softpedia covers where to find them and details a little about what they are and who they're for. (jwf, 14:05:25)
    4. === "North America and Fedora: Year in Review" === (jwf, 14:05:31)
    5. https://communityblog.fedoraproject.org/north-america-fedora-year-review/ (jwf, 14:05:37)
    6. A quick overview of the past year's events in North America by the Ambassadors. (jwf, 14:05:44)

  4. Action items from last meetings (jwf, 14:07:13)
    1. https://meetbot.fedoraproject.org/fedora-meeting/2017-02-14/marketing.2017-02-14-13.58.html (jwf, 14:07:20)
    2. How This Works: We look at past #action items from the last meeting for quick follow-up. If a task is completed, we move on to the next one. If it isn't, we get an update and re-action it if needed. If no status, we'll try to get a quick update and move forward. (jwf, 14:07:26)
    3. === [COMPLETE] jwf / x3mboy Discuss possibility of using a bot to sync social media platform (e.g. FB / Twitter / RSS) to Fedora Projects News Telegram group === (jwf, 14:07:34)
    4. Bot was set up this morning in the Project News channel to sync with Facebook – all Facebook posts should show up in the Telegram channel within an hour of being posted ( x3mboy++ ) (jwf, 14:07:46)
    5. === [COMPLETE] jwf File new ticket for education-focused marketing campaign, with end goal being to share with Fedora Council at March 22nd sub-project report meeting === (jwf, 14:07:53)
    6. https://pagure.io/fedora-marketing/issue/248 (jwf, 14:07:57)
    7. === bkp (1) Research what our old press kits were, (2) leave comment in ticket #242 with that info, (3) all marketing team members encouraged to discuss / give feedback for modernizing press kits === (jwf, 14:08:05)
    8. bkp and shantorn did some research and found a lot of info on the wiki - bkp has a proposal and is putting it into #242 now (jwf, 14:10:17)
    9. === [COMPLETE] x3mboy Leave comment in ticket #245 for initial list of "target audiences" based on Fedora Labs, cross-compared with package categories, to be discussed at the next meeting === (jwf, 14:10:27)
    10. https://pagure.io/fedora-marketing/issue/245#comment-172225 (jwf, 14:10:32)

  5. Tickets (jwf, 14:10:44)
    1. https://pagure.io/fedora-marketing/issues?tags=meeting (jwf, 14:10:48)
    2. === Ticket #242: "Update release activity steps / process on the wiki" === (jwf, 14:10:56)
    3. https://pagure.io/fedora-marketing/issue/242 (jwf, 14:11:00)
    4. IDEA: One-page release notes: We are creating release notes, but a one-page deliverable (adapted from FPL's release announcement? something more unique / targeted?) to share with Ambassadors could improve communication of info to Ambassadors and better equip them for events to talk about a new release (jwf, 14:24:12)
    5. IDEA: Background modules: Pulling info about Fedora itself, similar to FPL's "State of Fedora" talk data about project metrics for approximate growth, both technical and community? (jwf, 14:25:07)
    6. IDEA: Creating the press kit in a git forge to encourage community participation and engagement to help expose the content (jwf, 14:33:10)
    7. IDEA: Feature modules: Individually crafted PDFs based off of release notes / meta points / other things we want to highlight to wider press audience (jwf, 14:35:52)
    8. IDEA: Past press coverage: Currently happening in meeting announcements as "In the news", but could be extracted to the press kit in a file that is maintained during the release and kept current (jwf, 14:39:52)
    9. https://fedoraproject.org/wiki/Marketing/Python_brochure (jwf, 14:40:53)
    10. https://fedoraproject.org/wiki/Design/SXSW_Materials#Brochures (bkp, 14:41:24)
    11. IDEA: Integrating targeted brochures / flyers into the press kit especially as a deliverable for Ambassadors to use at events (jwf, 14:43:12)
    12. ACTION: jwf Start mailing list thread about using a git forge for maintaining and creating a press kit for our release cycle activities (jwf, 14:49:31)
    13. AGREED: Stopping point: Creating a mock press kit repository to demo the idea of where we create our release activities, with the long-term intent to possibly adopt this as a permanent part of the Marketing release cycle activities and updating our documentation to reflect that (jwf, 14:50:50)
    14. === Ticket #245: "Create Fedora 26 talking points" === (jwf, 14:51:30)
    15. https://pagure.io/fedora-marketing/issue/245 (jwf, 14:51:34)
    16. Eduard put a full list of our Labs, Spins, and DNF repository groups. He also proposed a small list of target audiences we could start with, and try to filter down for how we want to approach this release's talking points. (jwf, 14:51:39)
    17. AGREED: Will move the discussion about trimming the list to our channel to free up the meeting channel (jwf, 14:58:16)
    18. === Ticket #248: " Create an education-focused marketing campaign" === (jwf, 14:58:27)
    19. https://pagure.io/fedora-marketing/issue/248 (jwf, 14:58:32)
    20. Not enough time in agenda, will revisit this next week (jwf, 14:58:41)

  6. Upcoming Tasks (jwf, 14:58:45)
    1. https://fedorapeople.org/groups/schedule/f-26/f-26-marketing-tasks.html (jwf, 14:58:51)
    2. (1) Change Checkpoint: Completion deadline (Tue 2017-02-28) (jwf, 14:58:56)
    3. (2) Create Talking Points (start: Tue 2017-02-28) (jwf, 14:59:02)
    4. (3) Proposed Changes Profiles (start: Tue 2017-03-07) (jwf, 14:59:07)
    5. (4) Email WGs to solicit bullet points for Alpha release announcement (start: Thu 2017-03-09) (jwf, 14:59:13)

  7. Open Floor (jwf, 14:59:19)


Meeting ended at 14:59:51 UTC (full logs).

Action items

  1. jwf Start mailing list thread about using a git forge for maintaining and creating a press kit for our release cycle activities


Action items, by person

  1. jwf
    1. jwf Start mailing list thread about using a git forge for maintaining and creating a press kit for our release cycle activities


People present (lines said)

  1. jwf (140)
  2. bkp (51)
  3. bexelbie (24)
  4. x3mboy (16)
  5. zodbot (12)
  6. Southern_Gentlem (7)


Generated by MeetBot 0.1.4.